For Black Friday 2024, Walmart created a 5 part TV drama called Deals of Desire. 

Within the series, my copywriting partner Henry Coffey and I were lucky enough to handle the ranch episodes, starring Walton Goggins.



City of God (2002) cinematography feature



Showtime social media posts for June, July, & August of 2024.



My love letter to 90’s title cards

#Clueless, #PulpFiction, #ForrestGump and #WaynesWorld are streaming on Paramount+ and with the #ParamountPlus with SHOWTIME plan

Student Work 


This could be the last ad you ever see. 

Advertising today is uninspiring, invasive, and sometimes downright creepy. By downloading Adblock, you can finally say goodbye to advertising for good. The last ad you’ll ever need to click on is an Adblock ad.

You’re Welcome.

CW: Jacob Rubenstein
AD: Rachel Williams

2024 Austin ADDY Gold - Television Advertising

2024 Austin ADDY Gold - Outdoor & Transit Advertising

Web banners

2024 Austin ADDY Gold - Outdoor & Transit Advertising

2024 Austin ADDY Gold - Outdoor & Transit Advertising

Print



Your iPhone was made to become trash.  

Apple products, using a manufacturing tactic called planned obsolescence, are designed to break within 2.58 years in order to boost sales. 

Shade sail “poster” OOH concept


The Nokia GT-22 is purposefully built with a repairable design so you can keep it forever, and it will never, ever, become unnecessary waste. 

The #1 most sustainable option would be never buying another phone, but Apple has created a world where that’s not possible. The Nokia GT-22 is #2.

Shade sail “poster” OOH concept

Rain activated paint OOH concept

zine


DESIGN

Lacuna
is a publication that I created as an ongoing learning project. It focuses on topics of art history, design, and architecture that I wish I had learned about in school. 


issue 1


issue 2



issue 3

POSTERS 


Posters I’ve made, mostly for local shows in Austin.

TATTOO

Flash sheets






Work on skin
handpoke only

RACHELWILLIAMS@UTEXAS.EDU